Theater For The Future

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DIY Web Hub Interview

May 06, 2009 By: Nick Keenan Category: Infrastructure, productivity

Read you loud and clear. I got a little more mileage than usual after my post How to Get the Right Website for your Theatre Company and as a result I’ve been talking with several theater folks who are interested in increasing their web programming vocabulary. To be honest, I’m interested in teaching this stuff to theater folk interested in Doing It Themselves, and these first few meetings are a way of seeing if a reasonable curriculum can be developed with such a broad subject and if a training session ends up being how students best process such a large, expanding explosion of information.

We’ll see!

In a related note, I’m interviewed today on New Media Blues, a resource site for DIY webmasters in any field. It’s a web programmer’s almanac of sorts. Brian’s got a bunch of common gotchas and tools that make learning and exploring Web programming a more accessible venture (like some of my recent favorites, Firebug and IETester)

Part of the issue with theater is that no one has any time. We work long hours for little to no pay, so all our theatrical work is on borrowed time. As print media coverage has shrunk rapidly over the last five years, we’ve needed to devote more and more of that “no time” to maintaining our web presence as an alternate way of convincing audiences to come see our work.

… So I guess you could say that at each step of the way, I learned by doing, and while it took a while, that knowledge starts to snowball at a certain point.

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Questioning a Design Aesthetic, 2000 – 2005

April 29, 2009 By: Nick Keenan Category: Sound, Teachable Moments

So @travisbedardand @hethfenasked me the other day about blog posts related to sound design for the theater and, after slogging through my archives, I realized I had only a shameful 2 (two!) posts related to aesthetic choices in sound design. Apparently, on this site I’m a hobbyist theater marketer and cheerleader and nothing more.

The conversation has been an interesting one from there (spawing this amazing Tao Te Sound post from Steve Ptacek, among others), and to help move it along, I’m doing a series of posts on the specific aesthetic questions that have shaped me over the productions as a sound designer. One of the underlying reasons I’ve shied away from writing about sound on this blog is that there is so little sound design in theater theory out there. When I was in college only a decade ago, the only textbook I could find was only available self-published in velo-binding from the author. (It was also as dry and academic as six saltine crackers without milk). In that theory vaccuum, I’ve been worried as a teacher about dogmatizing my current aesthetic explorations as beliefs in my students and collaborators. That’s a big trap. It is also silly of me. And it’s also no excuse to not break open the specific aesthetic challenges that sound in theater presents, because frankly the conversation can’t necessarily be only led by playwrights, directors, critics and audiences.

So, to crack this huge subject open, these are the specific central questions (and my half-baked answers from the time) that I’ve asked myself both personally and collaboratively over each of my productions in my formative years as a designer – 2000 – 2005. Each one is a post in themselves, but for now, let’s look at the whole picture.

Dr. Faustus – University of Massachusetts. How do you use a ton of pop music in a play without conjuring up all of the audience’s personal emotional associations? My answer: Embrace and then Mash all those associations into an emotionally confusing and challenging pulp that becomes something new. Mix yer Philip Glass, Shawshank, and the Friday the 13th theme together in a melange of crazy.

Reckless – New Leaf. How do you unify an all-over-the-map-story into a unified aesthetic? Answer: intuit the emotional tone and arc of the story and start from there. In this case, lonely “diner” music that has been well-absorbed into collective pop sensibility: Mamas & Papas, 70’s soul, old 45s. Anchor the emotional tone of each song with the journey of the central character, and you’re off.

Accidental Rapture – Visions & Voices. If sound can so easily overpower human-sized action onstage (by losing them underneath huge, epic sonic landscapes), how do you know when to pull back for the good of the story? Answer: When there is an apocalypse sequence offstage in your play, not then (thanks, Eric Pfeffinger). Also, death mare snorts can be made out of the sound of Walruses.

Man Who Had All the Luck – Raven. How does one achieve a naturalistic realism in sound on stage? Answer: Think through all the physical parts and sequences of that engine that gets started onstage. Yes, that’s right: Naturalism is a lot of work with very little payoff. But: You have to know how to recreate the world before you can really mash it up into fine art.

Girl in Hyacinth Blue – New Leaf. How the heck do you compose without musical training? Answer: Focus on texture. Let acting and directorial choices be your guide. Memorize and review whole sequences of stage action, and intuit a sonic layer that works with those choices. Oh, and hire a cellist who can improv – a little help from your friends. Trust that if it sounds good to you, it will sound good to an audience.

Brilliant Traces – New Leaf. Does bad technology get in the way of your designs? Answer: After hearing the ugly compression on the 45 minute wind storm sound cue, I never use minidisc players again. You could use that effect, certainly… but not in naturalism.

A Streetcar Named Desire – Raven. How much should a designer pay attention to the sonic instructions from the playwright? Answer: Investigate all the big P’s choices and seek to understand the impulses that drive them. Ultimately, though, you’re communicating to a modern audience, not the audience that the playwright understood, and that means adapting. That said, no matter how much you cringe when hearing Lawrence Welk’s version, you can’t get rid of the Varsouviana in that play since it’s so tied up in Blanche’s crazy. Also, it’s in 3/4 time, which is the meter of crazy. Be respectful, young squire.

The Cherub Program. Educational theater, 10 fully-produced plays in 1 month. How the hell do you get this all done AND make the designs clear enough for student operators and stage managers who have never done this in their life? Answer: refine your paperwork, refine your process. For the past four years: teach ’em qLab. Know yourself, and get intimate with your limitations. Know the flame and the heat that gets generation from when you’re about to snap. And live there at least one month out of every year.

The Odd Couple – Metropolis. You’ve been designing for a young hipster and American realism-loving audiences. What do they like to see in the ‘burbs? Answer: Get over yourself, Arty McFarty. Get conventional, and get fun. 60’s bachelor pad music is a rich tapestry of goofy awesome, and if you’re not having fun, they’re not having fun.

Hello Again – Apple Tree. Uh oh. Wireless mics and no budget. What now? Answer: Turn them down. Get transparent. Listen, EQ, Listen, EQ. Refine, Refine, Refine. Care. Sit in all the seats, and take notes through all the previews. Do. The. Work. Even when all odds are against you, and you’ll end up with *something*. Sometimes learning is survival.

Lexicon – New Leaf Theatre. What happens when sound is… all of the show? Is it still theater? Answer: I need some practice with playwriting, but a solo project is a great way to quickly galvanize your process. And what a great way to learn how to design in surround sound. And even better: easy remount for educational purposes!

Improvisation with the Vampire – The Free Associates. How do you design a show that is meant to be improvised? Do you just stay out of everyone’s way, or do you try to support their choices with a framework of underscore that focuses those choices? Answer: Work, Train, and Play with your Stage Manager. Make everything easy easy easy for them. Empower them to make split-second artistic choices within a framework that you establish. Watch them work, coach them, and adjust your design until they can play your (ugh) minidisc player like an instrument. That’s a particular kind of joy for a design team.

War of the Worlds – Metropolis – What about foley and actor-driven sound? How do you practically train and translate the language of foley sci-fi effects into flashy onstage magical trickery? Answer: Do a mix of experimenting and stacking the deck. Assemble an entire orchestra of options, filling the frequency bands (Low, middle and high) as you go. In a story like WOTW, there is a fascinating point where the narrative perspective shifts – when the invented world becomes more “real” than the “real” world – and the sound can follow that transition. Find the point when you shift the diegetic world of the foley-powered CBS radio studio into a more out-of control and non-diegetic world of the story itself with piped-in sound effects.

Crave – The Side Project – How do you do the work of a sound designer when you can’t afford to devote enough time to properly tech a show? Answer: Still figuring that one out, but short answer: be very very clear in your communication and be very very attentive and efficient in your listening. Make a bold textural choice, and then back the hell away from choices that require precise timings and levels.

Stay Tuned for part 2!

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Theaters and The Web: An Online Debate

April 01, 2009 By: Nick Keenan Category: Community Building, In a Perfect World, Infrastructure, On the Theatrosphere, Teachable Moments

I was thrilled to be asked by The New Colony contributor and blogger Benno Nelson to engage in an online debate that took the temperature of theater blogs in this our internet age. That’s why I totally didn’t join in until a couple minutes ago. What can I say, it’s tech.

At any rate, here’s the discussion so far, and you can join in yourself. You’ll hear from Benno first and then you’ll hear from me.

The internet will be for maybe only a few more years the Wild West, the Manifest Destiny of our age. Not everyone understands what it is or how to use it, but most everyone knows they cannot be left out of it. This applies, of course, to Theater Companies. There have been some attempts to codify, or at least examine the components and goals of websites, and particularly blogs operated by Theater Companies. The consistently excellent Kris Vire has, for example, offered a few ruminations on this topic, but I think it is worth our attention here as well. The justification for including it as a Cliché, I feel it necessary to point out, is that the possession of a “blog” seems to have grown into an unconsidered necessity for theater companies and I want to draw attention to this thoughtlessness and worry about it.

First of all, it is so self-evident that it is almost absurd to point out that the primary activity of Theater Company websites is marketing/advertising: making it easy for a potential audience to get telegraphic information – who, what, where, when, why – about the company and their productions. But what is a Theater Company blog, and what is it for?

Well, it’s actually not very simple. A clichéd response would be that a blog allows a theater company to maintain an online presence. What the hell is that? In the case of The New Colony, for instance, what do they gain by having these columns up once a week? Ideally, I suppose, they get increased traffic by becoming a place people can count on for new content: in the internet, updates are the equivalent of a neon sign. The more updates, the more content, the more people are likely to check your site and keep checking it. Does this sell tickets? I really don’t know, but when I saw FRAT it was full almost to capacity.

The Steppenwolf also relies on content generation, but they are much more streamlined. That is, their posts are all about the Steppenwolf, their shows, their season, their collaborators. It is essentially like an ever-expanding playbill. Interestingly though, for a company like Steppenwolf or The Neo-Futurists where much of the draw of the company is in the company members, the blog offers a great way to deepen audiences’ familiarity with and knowledge of these members. By including a post by Joe Dempsey on joining the cast of Art, for instance, we get a better idea of who he is. Perhaps we’ll want to see him more, and return to the theater when he returns.

What is a bad theater company blog? One that is hard to read or navigate (with regard to design), or contains meaningless information, or is updated infrequently. The insistence on web 2.0 interaction is a little tiresome for me, because I don’t believe that the companies really care what I think; these seem to me rather more an extension of the farce of post-performance talk-backs, but I hope I’m wrong.

The interesting thing about the internet is that it is in some ways a great equalizer. It is essentially as easy for a tiny company without even a reliable performance space to operate an excellent website as it is for the Goodman– to make a home online and offer consistent and engaging programming there as on stage. It is not a requirement to offer this, but it is really not particularly difficult and if it exhibits that Theaters are engaged in the world as we come upon it today, not desperately keeping up and not hopelessly aloof, then they are certainly worth the trouble. But the panicked desperation to have a blog because it is the thing to do leads to a lot of bad blogs and a haziness about what they can and should be.

Aww yeah. Showing up late to the party.

While I’m late to contribute to this online debate, it’s certainly not for lack of interest. A number of the concepts of content generation that Benno explores here (capturing more traffic, deepening interest of the work already being done by theaters, cultivating an ability to communicate clearly and interestingly about one’s own work) are things we tried to throw into relief with World Theatre Day – an event a number of Chicago theater companies threw in cooperation with the League of Chicago Theatres and the Chopin Theatre.

For me, the Chicago WTD celebration was about putting some of these theories into practice and, hopefully, feeding that growing energy of theater’s online presence back offline into a live spectacle. Before the event, theaters from all over the world were asked to contribute video, audio and images of work and play – content they were already generating in the normal course of producing theater – to an open blog. That video and content was then projected and shared in the event on a big screen. During the party, a team of volunteers captured quick video snippets and interviews, and uploaded it within minutes to the open blog using the dirt-simple video capturing tool that is the Flip Camera. International theater artists live-tweeted their responses to the fun was being had in real time, and I posted those tweets back up on the projector screen. It was like internet connection feedback.

So yes: there’s many different ways to generate content as a theater, and there’s many ways to streamline the process of generating new content. But there’s a couple points here where Benno and I seem to have completely different perspectives. One is on the preeminence of new content over easy content. We agree, before you get too excited, that this content has always got to be good. This difference of opinion makes sense, as I’m a production manager of a small company who knows that when you make time for creating new content during a production process, you inevitably rob time from another project … like opening your show. Since marketing is a contract of trust with a potential customer, the model of “you must create new content on your online presence every week or you will lose your online audience” just isn’t sustainable in my experience. What I think is sustainable is something similar… a model of “capturing” your

While Benno is suspect, I’m a total believer and convert to the value and, yes, necessity of social networking as a conscious and intelligently-utilized component to a company’s online presence. World Theatre Day in America simply would not have happened this year without the presence of Twitter and Facebook to coordinate and fuel it. We quite literally organized every aspect of that party – from putting together the talent and equipment to getting the hundreds of partygoers to show up – all through a Facebook meme that allowed individual theaters to add their own branding sauce to the event. That said, Benno’s point about the way he feels about the way especially very large and very small theaters have been using social media – that “they don’t really care what he thinks” – well hell, attention must be paid here. If you are a theater that wants to take advantage of the huge currently-erupting geyser that is social media, part of the bargain is that you must demonstrate care about what your readership thinks. When they feel it’s not a two-way relationship, they bolt.

Remember to remember the obvious: rich two-way dialogue is what theater is all about. The fact that there seems to be a prevalent idea that post-performance talkbacks – or indeed any structured dialogue between theater and audience – is a “farce” is a sign of trouble in my book. That’s a signal to me that we need to reengage and re-conceive how this dialogue could really take place in the future. There have been many moments in the past year that actually indicate to me that theaters take the nurturing of this dialogue very seriously. I was witness to some electric moments of audience engagement in the talkbacks and performances of the O’Neill fest at the Goodman.

Speaking of the internet being an equalizer, it’s a little sad to note that this is because NO theaters, and really no industries on the planet right now, have the infrastructure currently to incorporate Social Networking and web content into their day to day operations. I’ve seen big, small, and medium theaters miss or delay big opportunities to engage in online dialogue, because they’re all still getting the hang of it. The wonderful talkbacks I mentioned above were captured – as the sound engineer I actually did the recording – but as far as I’ve seen they haven’t been rereleased as podcasts yet after over a month. The reason everyone is buzzing about these services and their effect on society right now is because those effects are potentially revolutionary. The effects of blogs on print journalism have shown exactly how revolutionary they can be. I’m not one of those (anymore?) that think that theater is in trouble, since theater ultimately thrives wherever people can talk with each other. New Leaf has been very lucky, as a very very small company, to be one of the beneficiaries of that equalizing force. Getting involved in bringing World Theatre Day to Chicago has put us, a tiny storefront theatre company, in contact with the strategic planners of TCG and in direct collaboration with the League of Chicago Theaters. Sharing our ideas has the added benefit of making us thought leaders. Before I get too excited about that, remember that our theories are only as strong as our data. Companies like Steppenwolf and the Goodman may prove to be the adopters that really matter, since they can accurately test how effective this new form of communication really works.

This is an unprecedented moment in theater’s history in the internet age. Finally, technology is not simply working on producing more widgets or harvesting more resources, we’re focusing our innovative energies on the fundamental challenges of human communication. And I think theater has a lot to teach technology in that department. But we, as a theater community, have to re-learn to have a dialogue in new formats first. And we’re doing it! Gold star.

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World Theatre Day: Coming to Chicago?

February 15, 2009 By: Nick Keenan Category: Chicago Theater, Community Building, On the Theatrosphere, projects, Uncategorized

The last weekend of Companhia Triptal’s Cardiff found some small pockets of free time for the company to explore Chicago, and especially Chicago theater. I had been talking with Bries Vannon about how much he had been inspired by Triptal’s work, and I had been talking with Triptal director André Garolli about how much he wanted to witness as much Chicago theater as he could fit in. It was around 4 pm on a Saturday between the matinee and the evening performance, and there was a wide open slot and a desire for exploration. I told André that a small local theater company was doing a highly experimental production by Fernando Arrabal and his eyes lit up. I told Bries that if the company could arrange a 4 pm run, a few folks from Triptal could catch the dress rehearsal, and his eyes lit up.

This is the mechanism of international cultural exchange. Making this one connection made me hungry for more, and deeper connections.

Sometimes it just falls into your lap.

As I hinted in the last post, it hasn’t just been New Leaf that’s been all a-twitter in the past few days. After all, the regular contributors to the #theatre feed on twitter include local tribes from Vancouver, Australia, Texas, Toronto, London, and a whole bunch of seemingly unrelated localities, all hungry for a deeper cultural exchange.

As Jess Hutchinson lays down the gauntlet today on Violence of Articulation, March 27 is the day all these tribes and the communities they represent have an opportunity to connect. The world of theater could get a whole lot closer. Read her whole post. It made my heart race.

On March 27th, we have a unique opportunity to celebrate that choice, and build our global connection and sense of collaboration at the same time. What’s this World Theatre Day, you ask? I’ve never heard of World Theatre Day, you say? Neither had I. Luckily, Rebecca Coleman can explain it for us:

World Theatre Day takes place every year on March 27, and is the brainchild of the International Theatre Institute. It’s aim is to: “promote international exchange of knowledge and practice in theatre arts (drama, dance, music theatre) in order to consolidate peace and solidarity between peoples, to deepen mutual understanding and increase creative co-operation between all people in the theatre arts”

Little time and less (read:no) money might look like prohibtive factors to our successful participation on March 27, but if there’s one thing I’ve learned from my family of fellow artists here, when it comes to a challenge we prove that Yes We Can. In a town where our lighting grids are often held together with paper clips and hope, our rehearsal spaces also serve as our studio apartments, and our costumes are pulled from our own closets – we’re not going to let something like a lack of funding keep us from getting our voices in the mix.

Simplicity will be key.

Damn Right.

So I’ve been thinking… How do you have a *simple* World Theatre Day? It’s something we’ll certainly be comparing notes about (and talking about face to face at the League of Chicago Theater meeting on Feb. 20th – hope to see all you League members there)

Well, you take the advice of master Chicago architect Louis Sullivan: “Form follows Function”.

To me, the ITI’s “creative cooperation” language is the most energizing call to action. The primary function of having a World Theater Day is to connect the local community with a sense of global community through the medium and experience of theater. Simple, Creative, Cooperative, Connection are the key ideas there.

To kick off the brainstorming (and please, Blog on, ye travelers)-

1) CREATE A FLICKR PHOTO FEED TO SHARE IMAGES GLOBALLY
Connecting people can be done richly through online media exchange, though some online media can be too time-intensive and complex for an in-the-moment event. Video and Audio streaming becomes not necessarily expensive financially, but expensive in terms of making computers, video cameras and microphones available to the local public. Photos, on the other hand, and the ubiquitous Flickr, are both well supported and integrated with a range of software, operating systems, and smart phones. Plus Flickr has some simple features to feedback the content to each locality: Setting up an ongoing slideshow of captured moments is as easy as hooking a computer up to a big screen or a projector. Comment-enabled photos make a global conversation about a local moment possible. The twitter folks have started experimenting with this service to share production photos… check it out and see what it can do.

2) CREATE CENTRAL INTERNATIONAL & LOCAL HUBS TO DIRECT TRAFFIC TO ALL THE WORLD’S CONTENT
Global events can get a little chaotic, and without reinforcing newly-minted connections with established channels of communication, each local event may experience confusion and difficulty connecting to the global movement. It’s important to prebuild the event with central infrastructures that encourage the generation and funneling up of local content. I think Rebecca Coleman already has this tricky bit started with the group-authored World Theatre Day blog that can be expanded to feature all kinds of content, planning, and exposure in the coming weeks. The 2/20 meeting at the League will be a great way to establish this hub of participation between the interested theaters of Chicago.

3) CONNECT, INVOLVE AND SUPPORT YOUR EXISTING INTERNATIONAL COLLABORATORS
In Performink, Kerry Reid lays out the incredible flowering panoply of Chicago’s current international collaborations. From the Goodman’s internationally-aimed O’Neill festival, the recently announced collaboration with Linz, Austria on the upcoming Joan Dark, Chicago Shakespeare’s World Stages presentation of the Rwandan production The Investigation, and the more homegrown DIY internationalism of Chopin Theatre’s I-Fest, Chicago demonstrates an existing adeptness at connecting the international dots. While creating new connections will be a huge potential value from WTD ’09, it will be easier to Simply Connect our existing international projects to the event, and reap the benefits of deeper dialogue and a higher international profile.
Establishing a blogging, twittering, or other content-sharing partnership with a single similarly-sized sister theater company may be a great way to draw attention to both theaters with a mitigated risk of local branding issues. You know, “Don’t forget your theater buddy!”

4) CONNECT YOUR LOCAL AUDIENCE WITH THE GLOBAL EVENT
Here’s where each theater’s approach can be anything goes. You have a relationship with your audience and you know what they want and respond to. The goal here is to create a global feedback loop of excitement and experience.

Maybe you arrange a backstage tour. You bring a photographer or videographer to capture images of your audience walking through, experiencing where the magic happens. Those images get uploaded during the show, and the global community responds to the images. After your show, as your audience leaves the theater, you invite them to see what the global community has said about your pictures, your show, your moments. Maybe some audience members from your sister company are ready to talk on Skype. Maybe your audience can spend some time browsing images of other global events, and making comments of their own. Maybe you present them with a website or the address of an after party where they can continue the experience.

This is just the beginning of what is possible… What is the fastest, simplest way for your theater to connect your audience’s experience and the experience of your work to other audiences across the globe?

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Resource Sharing in Theatrical Communities

January 15, 2009 By: Nick Keenan Category: Butts in Seats, Community Building, CTDB

The League of Chicago Theaters brings up the big issue itself today on their blog: Is Chicago Theater ready and willing to share resources for the overall health of the community?

As you could probably figure out from the comments, I’ve been thinking about this question and how to break down the natural resistance to the idea of sharing resources for about as long as I’ve been writing this blog. Here’s some of the misconceptions about theaters working together – some which I think I’ve actually perpetuated through my cheerleading – and the reality of what I’ve seen so far:

MISCONCEPTION 1 – Sharing Resources takes money.
Almost never (or if it does, we’re talking about minor administrative costs like the cost of web hosting.) One easy way to break up any relationship, whether it’s between two people or two organizations, is to get financially entangled before you’re ready for a permanent committment. Fundraising in particular is one place that I think will likely never be a shared resource between theaters, since it has the potential to make us so cagey as collaborators. Resource sharing is about recycling and reusing energies that are already being spent to help conserve future energy. Any project that requires money to conserve money – like say, a shared storage facility – should probably be set up as an independent and self-sufficient body with its own community-serving mission.

One area in particular with the money discussion worries me on a gut level – too often the discussion of collaborative projects turns to funding the project before the real needs and mission of the projects are fleshed out. Remember that both government and corporate forces tend to take action with money rather than the more non-profit actions of dialogue, initiatives, and begging for money from governments and corporate forces to be able to do the right thing. When we’re talking about funds on the community level for things like arts centers or programs, there is a great need to have the organizations doling out those funds to be overseen by the community and be accountable to public transparency. This is going to matter a lot when we start talking about Community Development Block Grants and how they are administered. I think we’ve all seen what an arts boondoggle looks like, and I think given the history of NEA funding in this country, it’s important to be more demonstrably responsible with all public and donated funds than the arts have been in the past. In my opinion, that means investing in growth infrastructure — rather than new buildings with people’s names on them, it means creating new ticketing systems, experimental programs that generate money over time, and new partnerships that connect new audiences to the art and connect the arts to the needs of those audiences.

MISCONCEPTION 2 – Theaters and individuals want to share resources.
In practice, theaters and the individuals that make them up are ready to participate in programs like this, but they tend to be resistant to actually setting them up. The fact is, collaboration is a lot of work and creating programs of the scale we’re talking about require first collecting a great deal of input, then processing that input into a proposed program, and then getting notes about that proposal and gently shaping and shepherding the program through its launch and early use. Sound familiar? Exactly. It’s just like putting on a play, and just like plays, you can have a resource sharing program that responds to its audience and one that operates independantly in a bubble and goes nowhere. While theaters and individuals want to share resources, their primary goal – at least right now – is to fuel their own artistic agenda by asking for help.

I think this document may change that. Americans for the Arts and the Obama administration are already engaged in a very high-level dialogue about specific leveraged programs that they want to see implemented. These are all programs that could have a huge effect on the way the arts relates to the American people, and I highly encourage you to read and react to them.

MISCONCEPTION 3 – Theaters are too busy to share resources.
This one is so very close to true. Since theater tends to occupy that place in our lives reserved for obsessive hobbies, most people engaged in theater have literally five minutes of spare time that they often reserve for things like… sleep. Or combing one’s hair on a regular basis. Initiating a resource sharing program often means investing time in getting to know other theaters and how other theaters work, seeing if the two theaters are a good fit and where overlap occurs. I’d say we’re already talking about five hours of high-level discussions that get to the core of our theater operations before any benefit can even be proposed. I get that.

Here’s where the time crunch is moot, though: The entire idea of sharing resources should lead to discussions and partnerships that almost immediately enrich the skill sets of each theater. Let’s say one theater has a great production department, and the other theater knows how to market shows like nobody’s business. By discussing operations, comparing notes, and making some resources available to other companies, you make your own company more equipped to make quick innovations.

I’ve seen this work on the ground: New Leaf and the Side Project have been engaging in various types of resource sharing for three years, often through me since I’m a company member with both theaters. This is at times hugely time consuming and draining for me, it’s true. However, look at the mutual benefits that these theaters have generated for each other in the past year:

New Leaf –
– Needed seating risers for Touch to achieve specific sightlines. Side Project runs two spaces, and loaned them.
– Needed cheap rehearsal space over the holiday season. The Side Project, which owns space in Rogers Park, didn’t have tenants during that time.

The Side Project –
– Needed talented designers and stage managers for the huge and all-consuming Cut to the Quick Festival – New Leaf is well-connected to the design and technical world in Chicago and recently worked with newcomer SM Amanda Frechette to hone her rehearsal and performance management skills in the context of storefront theater. Designers, technicians, and run crew hired.
– The Side Project doesn’t have a large production department, and technical projects often need to be postponed based on company energy. New Leaf restored, reinforced, and repainted the aging seating risers in exchange for their use, which both companies needed to do anyway.

Both companies –
Have participated in a program ad exchange for several years. That’s cake. On a more human level, we’re often committed to each other’s work… New Leaf’s artists talk about the side project a lot and vice versa. This is the most basic kind of visceral marketing: The two companies care enough about each others’ work to see it, evaluate it, and recommend audiences go see the good stuff elsewhere and we work to feed the other company more talent when we uncover a weak spot.

The individuals in both theaters –
– Get to work more closely together and increase the number of opportunities they have. New Leaf company member Kyra Lewandowski directed a show in the Cut to the Quick Festival after collaborating in the companies’ relationship, and the aforementioned Amanda Frechette got to network her way into her second Chicago theater relationship. You might not like the word ‘networking,’ but the action itself still can be exciting, challenging, and nourishing to the work.

– Learned new skills. To date, I have trained members in both companies how to use graphics programs, email blasting software, and even running a facebook page. I have learned so much about press relations, an area I’m particularly sketchy in, by watching Side Project Artistic Director Adam Webster, who I mentioned in yesterday’s post. That’s just me… I’d wager the simple act of collaborating on a granular level in both artistic and administrative duties has taught each individual in both companies dozens of valuable skills.

MISCONCEPTION 4 – Resource Sharing is a no-brainer. We’ve gotta do it.
There are a few potentially disastrous pitfalls to a relationship of resource sharing like this.

One is imbalance. When you’re talking about resources that aren’t as quantifiable as money, there can be disagreement and hurt feelings about the relative worth of what each party puts in. As I say on the League blog, I think the way to most effectively short circuit this natural human response to being screwed or used is to encourage a sense of ownership and participation in the community itself rather than individual companies.

The other is lack of traction. You can create the smartest resource sharing strategy in the world, but if you don’t get people to sign up and buy in, it ain’t worth nothing. I can say this with some level of certainty, as the Chicago Theater Database is absolutely in this teetering zone here, and I think most people with their eye on it are aware of that possibility. Either it takes off, or the time invested isn’t worth the results.

Early in the history of this blog, the incredible programmer Chris Ashworth (creator of qLab audio playback software) wrote in the comments:

I’m inclined to think that starting with the whiteboard (i.e. always doing the simplest thing first, and the next simplest thing second) is the sanest way to try to ease our way up to that line without turning people off from the whole thing.

Which I suppose is another way of saying that the problem should drive the solution rather than having a solution (”web 2.0″) in search of a problem.

Words to live by.

This post was sponsored by Elizabeth Spreen at Ghost Light, who bought me the cup of Dunkin Donuts coffee required to write this post. Thanks, Elizabeth!

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Three Can’t Miss Retrospectives

January 14, 2009 By: Nick Keenan Category: On the Theatrosphere, Uncategorized

Ever notice how it takes most of January to really process the previous twelve months?

Exhibit A – Ian and Simon from Praxis Theater and the Next Stage collaborate to give us a quick rundown of the events of the international theatrosphere (with a focus on Canada) of the past year – the year this little baby started to gurgle, crawl and periodically lose control of its bowels towards understanding, collaborating, and promoting theater in the context of our generation.

Exhibit B – New City Chicago posts today a list of the top 50 performers [in the theater-building sense] on the Chicago Theater scene. While it could also be titled “50 people I hope will hire or give me money” it can’t be argued that this is a list of people who have substantively built this city’s theatrical environment from the ground up, and their stories are all worth knowing about. While I’m kind of disappointed that Roche Schulfer only gets a footnote in Bob Falls’ mention (Roche has been the long-time architect of several key parts of the Goodman’s clearly successful financial strategy, programs within LORT, and the League of Chicago Theaters), it’s nice to see folks like side project artistic director Adam Webster get their due.

Exhibit C – Time Out Chicago’s Ten Most Wanted productions of Chicago Theater 2008. By the CTDB’s admittedly incomplete estimate, that’s out of at least 1,000 productions. What can I say? I think Chris and Kris care about where theater is going and even if you disagree with their specific preferences, it’s easy to see that they care about this community and its work – and the organizational health of both – even when they feel the need to skewer them.

My own lessons from 2008 –

1) Do fewer shows. Do them better.

2) Spend that extra time with friends and family. It’s also gotta be face to face, not simply facebook status updates, though those updates can be warm and fuzzy. These two things feed my work in ways I can’t always understand, but I know I need them.

3) Give focus to get focus. Or: This year, I’m hoping to continue smarter and increasingly better projects to promote other people’s work and by doing so I will get that feedback I need to make my own work sharper. We’ve got a fleet of new plays to get off the ground and that takes an all-in type of community to do the hardest work there is: connecting new audiences with the parts of the scene that they want to see but didn’t know where to find it.

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In Which I Drink My Own Kool Aid

January 12, 2009 By: Nick Keenan Category: On the Theatrosphere, projects, Teachable Moments

I don’t have a mug big enough.

It has just been awe-tastic to see the reactions coming from the audiences and the theatrosphere in particular about the three shows I’ve been working on for the past two weeks – Wooster Group’s The Emperor Jones, Rivendell’s These Shining Lives, and of course, New Leaf’s production of Touch, all three of which opened to oversold performances this weekend (which of course was helped by the unusually limited seating in all three venues).

All three load-ins came abruptly following that wonderful and restful vacation to Hawaii I mentioned where I reconnected with family, especially my brother Zack, who I haven’t really seen since my wedding. The mix of long plane flights, time change, immersion in family, rest and then sudden lack of sleep and being witness to some earth shattering moments of theater (as well as several pieces of scary and sad health news from too many friends) that has been has kind of left me in a kind of lucid unbloggable dream state.

So now that the first real all-month theater bender of the year is in a lull, it’s time to get back on the blogging horse for what’s sure to be an exciting year. So, in no particular order, here are some updates in brief:

– I’m getting over as many hangups as I can this year. I feel like I’ve already got two down: working with the Wooster Group this week has helped me work through my irrational sense of competition with the NYC theater scene (I’m sure more on that later), and thanks to an internet innovation FROM New Leaf TO Me (that’s a new direction I’m happy to get used to!) I can now be found on Twitter. I’ve been reeeeeally hesitant to explore another web service that is that addictive (I have some co-dependancy problems in my relationship with my computer). But I was convinced, thanks especially to the examples of @travisbedard and what seems like the entire theatrical community of Vancouver, BC, to try to use Twitter as a lightweight fuel to throw on the fire of fast and furious community building. Tweets are now in the sidebar, and I’ve already got some dreams in the oven about how a Twitter Mob of theater lovers in Chicago might be used to amplify that hard-to-find word of mouth early in a show’s run.

– New Leaf has had a freaking killer week. The goal of any low-budget company that desires growth and a successful mission is to be good enough that your audience tells you why they like your work rather than you having to tell the audience why they should like you. Check out what everyone else is saying over at New Leaf, notably Kris Vire‘s Time Out feature on the company itself, and a Don Hall reaction that I will treasure forever. With this weekend’s reviews and audience input, and a run that chugs along through Valentine’s Day (can you imagine that date, Don?), we are armed with the feedback we need to go to some heavy hitters and get them to help keep our little theater chugging for years to come. The good news is: it won’t take much.

– Yeah, that was playwright Toni Press-Coffman commenting on the promo video for Touch in the comments of the last post.

– All that good news aside, my friends are sick, some more than others. I don’t feel right talking about their specific stories of struggle and hospital boredom in this venue, but theater folk are particularly vulnerable to the costs of health care and there’s one in particular that could use your help. Will Schutz, a brilliant but uninsured actor, side project company member and long-time member of the immortal Defiant Theatre, is having a benefit thrown in his honor – organized by playwright and friend Philip Dawkins – as he fights an illness at St. Francis Hospital. I leave you with Philip’s words:

Our friend Will is currently fighting an illness and, per usual, his hospital bills are pilling up way, way, way beyond his means. Chicago bar HYDRATE has very kindly donated their space to the friends of Will (and friends of friends, and strangers!) on Friday, January 23rd between 9 PM and 11 PM in order that we might come together to support our friend and offer up what we can to assist him financially. It’s PAY WHAT YOU CAN, with a suggested donation of $20, though any amount will get you an open bar (well drinks, domestic beer, wine, juice and soda), appetizers and some pretty terrific live entertainment, not to mention new friends. Every penny goes to Will.

If you’re not able to help out financially, no one understands that better than theatre folks and their friends. But we hope you’ll at least consider coming out to show your emotional support in person. And whether you’re able to make it or not, please keep him in your minds and hearts each and every day. He has requested ALL of your prayers and thoughts and well-wishes. God knows, Will is worth every penny you’re able to give, and every ounce of your energy and efforts. And if you don’t know him personally, trust us.

***If you want to donate but can’t come on the 23rd, shoot an e-mail to philipdawkins@gmail.com and we’ll send you information, as soon as we have it, on a forthcoming online payment option.***

Hydrate is at 3458 N Halsted St, directions can be found here. Pass it on.

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Curb Your Hysteria

November 26, 2008 By: Nick Keenan Category: Community Building, In a Perfect World, On the Theatrosphere, Teachable Moments


It’s amazing how fast the vibrating glow of hopefulness that was the post-election Chicago Theater scene chilled to a blind panic once the first shows started to shutter their doors. I miss that hopefulness. Miss it desperately, actually, because it seems that it wasn’t given a chance to unpack. I miss the stiff-upper-lipped approach that Barack proposed in his acceptance speech – “we have a lot of hard work to do, and we’re gonna get this done.”

In the last week, I have received about four e-blasts from medium-sized, and highly respected theater companies in town asking for emergency donations – in which they either explicitly or implicitly imply that they’re about to shutter their doors. Things are certainly bad, but as the communications of impending disaster started piling up, I couldn’t help but wonder… With people losing their jobs (including theater jobs), houses, ability to feed themselves, and get through one of the leanest holiday seasons of our lifetimes, is funding theater in the same ways a priority for the communities that we are part of this month?

So that’s why I think the Zeitgeist today belongs to the clear-headed Dan Granata.

You can’t spend any amount of time starting into the heart of darkness that is our aggregated numbers [on the Chicago Theater Database] and not seriously rethink one’s personal ambitions for a life in Chicago theatre and our collective goals for the community as a whole. So if there’s a “secret agenda” to the CTDB, it’s this: to help us move into the Fourth Age of Chicago Theatre….

The storefront movement has thus far failed to become a bonafide transformational model because we have no concept of what defines us beyond “small” and “underfunded.” We have no idea what success looks like for Storefront Theatre that doesn’t involve becoming a Regional Theatre (or, much less likely, a Commercial Theatre). And if you don’t know who you are or what you are trying to achieve, you can’t make the decisions that will take you there.

Dan’s not the only one rethinking the trajectory of theater this week and best how to come together to offer something productive for our patrons. Ye Olde Hat Tippe to Butts in Seats for taking a comment of mine and running with it:

One observation I wanted to make that no one really preempted was that despite how broken (and increasingly going broke) the existing system of funding the arts is, it seems to me that since about the beginning of the 20th century the arts world has been given the breathing space to discuss these issues on a large scale.

This may be news to those actors, musicians and visual artists who are waiting tables, watching kids and working as customer service reps at insurance companies for as their first through third jobs in order to support their creative activities.

And offline, I got a wonderfully thoughtful email from someone who saw my disappointment (actually, some random patrons’ disappointment) with Dirty Dancing and other big-box spectaculars running in Chicago as a big old missed opportunity:

The theater has become an attraction for its own sake. What does that mean for us in the theater, we who are so proud of our content? How could it be good news? It will be good news if we can succeed in identifying the attraction, capitalize on it, and then maintain the new audiences it brings as we head into the next inevitable step… But most of all we should never think of audiences as nuisances, rabble, or masters, but as partners.

Update: Benedict Nelson, the commentor above, is an excellent blogger from Chicago who I was previously unaware of! For Shame, Nick of the past! Check out his blog, The@re and his thoughts on why to defend the revival and what classics offer for the content of theater today.

Given the level of panic in the American bloodstream right now, I don’t know if this is an effective time to forward a bill to your patrons – instead, it’s is a time to reconnect people with what they get from the theater. Let’s break it down: we’ve had hundreds of productive posts about what exactly that is on the theatrosphere in preparation for moments like this. If the human landscape of an economic meltdown is depression, loneliness, panic, hopelessness, and hysteria, Theater offers the power and agility of communal imagination that it wields is a powerful tool to fight those forces of societal atrophy, and we are people who know how to create moments that jolt people out of their normal thinking habits and see things from a new angle.

Let’s face it: Theater artists are the BEST at being poor and continuing to function.

So what do we need to do to survive in a time like this? We need to fix our biggest weakness as an industry – our failure to learn from our mistakes, and the mistakes of other companies. We must lead with creative ideas of producing theater, which, I swear to you, already exist – this isn’t a matter of reinventing the wheel, it’s a matter of identifying what is already out there and saying “YES, this will work.”

We need make the theater a warm place to be again, rather than some additional source of guilt and financial drain. We need to support the efforts of each other, and identify and fill the needs of our patrons. We are people who know how to throw the best parties in dark times (post-Weimar Germany, anyone?), because we focus our energies and resources on the creativity of the party rather than the expensive trappings of the party.

And if you can’t afford to produce? Re-concept your show and relocate until you CAN afford to produce. You can do it. I believe in you.

My personal guru, Lynn Baber, says to our students at Cherubs every year: “You have to give focus to get focus.” So with that in mind, if you’re reading this and wondering, where do I donate my spare bucks before the holidays?: Don’t donate to my theater right now. We’ll survive, and we’ll still have another great show for you to enjoy in January, because we’ve been very careful with our money and our debt load, and we know how to make a pretty amazingly good soup out of leftovers.

But speaking of soup, please do put your money somewhere where it will do some good for people in your neighborhood this holiday season. More people than normal are hungry, and facing foreclosure or bankruptcy, and we can help them get back in touch. Invite your theater family over for thanksgiving dinner. Hunger makes people hysterical, and makes social problems much harder to solve. It’s time to take a breath, be thankful that we have enough, and help solve these problems with society through art in a lasting way.

While you ponder, let’s all stop being so serious already (I have a big problem with this). That’s why I hope to see something different this holiday season in between shows – WNEP’s SCHMUCK DIE HALLEN or the Neo-Futurists’ A Very Neo-Futurist Christmas Carol.

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